It doesn’t matter if you’re an expectant parent, a busy mom or just a woman on the go – sometimes, we all have our reasons for needing a little extra sense of protection.

To help us get through our busiest days without being caught off guard, the makers of Carefree give us a solution with new Ultra Protection liners, which absorb ten times more than a Carefree Original Liner. The new liners offer the protection of a pad with the comfort and thinness of a liner, perfect for Moms as we chase the kids around, head out for summer activities, and run errands. Visit http://www.carefreefreshstart.com/product-information/ultraprotection for additional information.

In conjunction with the new product launch, the makers of Carefree have also created an exciting campaign called the Carefree Fresh Start Fund that is aimed at helping women make a fresh start in their lives – including starting a new relationship, changing jobs or even losing a few pounds. Women can log on to CarefreeFreshStart.com to apply for funding to reach their personal fresh start goals. The top three finalists with the best plans for a fresh start will receive $10,000, $5,000 and $3,000 respectively.  The winners also will receive a personal consultation from Ariane de Bonvoisin, change expert and founder of First30Days.com, as well as a three-day/two-night trip to New York City, where they will be honored at the Carefree Fresh Start celebration event, hosted in partnership with Step Up Women’s Network.  Seven additional finalists will receive $1,000 to help begin making their fresh start. The deadline for submissions is July 10, 2009. Visit www.CarefreeFreshStart.com to find out how to enter.

Thanks to MomCentral for getting the word out for this blogtour!